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ITAD for Ad Tech | Liquid Technology Case Study

Ad Tech Liquid Technology

Liquid Technology has worked with various organizations to help them with their ITAD challenges. When it comes to ITAD we know needs may vary from industry to industry, so we crafted case studies to illustrate some of the common issues different industries face. We’ve assisted organizations moving offices, migrating to the cloud, and upgrading technology. In each case study, we cover the pain points, unique challenges, our solution, and the client’s results. See below for a snapshot of our Ad Tech Case Study.

Pain Points

  • Cloud-based business acquiring companies with data center infrastructure
  • No experience handling data center assets because it had never owned any
  • Employees mostly run Apple hardware and software


Securely and responsibly liquidate unwanted IT assets acquired during takeovers despite having no experience with data center infrastructure.


Liquid Technology established a program of data destruction and recycling. A revenue share program was developed to split resale proceeds.


Unwanted data center infrastructure was liquidated quickly and securely. The client also received a substantial payment under the terms of the revenue sharing program.

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